Strike Force Teams

Short-term solutions, Long-term impact

Sales teams that are deployed to address changing market dynamics within certain specialties in a specific national or regional geography. This variable resource can provide an increased Share of Voice against target healthcare professionals.

A Strike Force can be deployed quickly and efficiently to maximize a potential opportunity and provide an immediate market share lift. For opportunities that may include:

  • Managed Care formulary wins
  • Integrated Delivery Network acceptance
  • Product label change
  • Favorable change in national prescribing guidelines
  • Seasonal promotional activity
  • Challenges facing competitors